10 Ways to Understand Financial Statements and the Story They Tell
Robert Shultz Overview:
Financial statements reflect a company’s performance at a point in time. A truer picture comes to light by looking at trends and benchmarks. Tracking key performance indicators and ratios helps to project a company’s financial performance, liquidity, and potential for continued operation and growth. Participants will learn how to look beyond the numbers into what is driving them. They will leave with a better understanding of how to penetrate the details to see the company’s real story.
Why you should Attend:
This session will cover both the mechanics of financial statement analysis and how to interpret results and trends. Participants will leave with an understanding beyond the numbers to understand the story behind them and the risks or opportunities involved.
Areas Covered in the Session:
- Tactics to get financial statements from reluctant customers and suppliers
- Understanding the components of a company’s financial statement
- The impact of key ratios, and trends on a company’s health, potential for growth, and competitiveness
- Analyzing cash flow and working capital to determine company health
- The value of and sources for benchmarking financial performance
- Analysis through the lens of Porter’s Six Forces Model
- Evaluating the 5 C’s of Credit as a key component of risk analysis
- Identifying manipulative practices
- Financial landmines to watch for
- Unraveling the company’s story
Who Will Benefit:
- This Topic Applies to Managers in Credit, Collections, Treasury, or Sales
Speaker Profile
Robert S. Shultz has had a forty-year career as a credit and financial executive and consultant working with mid-size to large global corporations in numerous industries and countries.
In his last corporate role, he was the Corporate Vice President of Credit and Customer Finance for Sony Pictures Entertainment, (SPE) He had responsibility for all order-to-cash activities, including billing, credit, collections, and accounts receivable management. This encompassed all business units globally.
In 2001 he became a Founding Partner of Quote to Cash Solutions (Q2C) LLC, a consulting firm that focuses on quote-to-cash cycle improvements, skill training, education, and expert witness support in credit and bankruptcy cases.
Robert has proven results in helping clients improve their quote to cash processes, and policies, leading to increased liquidity, reductions in accounts receivable dilution, and effective deployment of automation, outsourcing, and the internal support organization.
Robert is a frequent speaker, writer, and trainer on in all aspects of the quote-to-cash process and related management roles.
As a member of the Editorial Board of the Credit Today Newsletter he has been a regular content provider.
He serves on the UCLA Extension Advisory Board which established the Credit Analysis and Management Certificate program. He is an Instructor for two of the classes, Credit Analysis, and Portfolio Risk Analysis.
Robert is currently the Chairman of the Financial Executive Networking Group (FENG) Credit Management Special Interest Group.
He is a past Chairman of the Board of Directors of the Credit Management Association (CMA) and later served on the Board’s Advisory Committee. In addition to that role, he was an active volunteer for the National Association of Credit Management (NACM) and Credit Research Foundation (CRF) activities and was a member of the Dun and Bradstreet National Advisory Group.